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“Being an entrepreneur in the Yukon is a challenge that spurs people on, because it seems like it can’t be done. So a lot of makers here want to prove that they can. That feeds a real creativity.”
About the Makers
Elise McCormick and Joanne Sherrard, the award-winning skincare brand seeks to soothe and protect the most fragile inflammatory skin conditions using raw birch water and birch bio-ferment. Having worked in collaboration with a pharmaceutical biochemist to develop a clinically proven formula that reduces skin redness, the Dawson City-based pair sustainably harvest the key ingredient and locally manufacture their hero product called Calming Birch Serum.
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